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MGMT 429 Hickman: RH

Recommended strategies and resources for the Consulting Team Project.

Marketing Plans

Marketing Plans & Marketing Strategy Guides (Mplans.com)
100+ free sample marketing plans, marketing articles, and more
Marketing & Sales (SBA.gov)
Resources on marketing and developing a marketing plan. From the U.S. Small Business Administration (SBA) Business Guide.

Professional Associations and Organizations

NARTS: The Association of Resale Professionals
Originally NARTS (the National Association of Resale and Thrift Shops) this association is the world’s largest trade association representing the resale industry, helping resale store owners, managers and future owners succeed. NARTS is committed to raising awareness of the industry and to providing its members with professional development, educational opportunities and peer-to-peer networking.

NAICS Codes and Keyword Searches

459510 - Used Merchandise Retailers

Keywords:
resale
second hand
used goods
used ______ (type of merchandise to fill in the blank)
recommerce
marketing
social media

Search results from Business Source Complete for "second-hand retail" AND marketing

Search results from Statista for "second-hand retail" filtered for results in the United States

Journals

Marketing
Academic journal focusing on the theory and practice of marketing and business management including such topics as modern marketing, internet marketing, consumer organizations, logistics, corporate responsibility and many more.
Marketing Insights
Academic journal with a focus on marketing.