Skip to Main Content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.
Research Introduction for MKTG 336
This guide focuses on research help for the following assignments:
- Catalog Company Analysis
- MAXI Competition
- Company research
- Industry and competition
- Information from trade associations, investor relations, news, etc.
- Target market demographics
- Consumer behavior research
- Marketing campaigns, strategies, and plans