Your topic may be too broad:
Consider identifying a sub-topic within the broader one "gun control" such as "Does increased gun control policy lead to decreased gun related violence in Indiana?"
Your topic may be too narrow:
Consider taking a step back from a highly detailed aspect of the topic to consider broader terms:
"I think vape company JUUL targets kids by creating candy-like nicotine 'juice' flavors."
Instead:
"I think vape / e-cigarette companies, like JUUL, targets kids by creating candy-like nicotine 'juice' flavors."