Business

In the newest edition of the Entrepreneur Voices series, entrepreneurs, venture capitalists, and experts from both sides of the board roam present their best pitch-crafting, deal-closing strategies to help readers plan, pitch, and launch the business venture of their dreams.

Turn off the PowerPoint slides ... and connect with your audience. Whether you're making a formal presentation, wooing a client, closing a sale, or proposing an idea, persuasive communication can make the difference between success and failure. Well Said! shows readers how to put themselves in their audience's shoes and tailor their message to the needs of decision makers. It reveals simple but powerful techniques anyone can use to prioritize, organize, and economize their words so that their communications are concise, clear, and--most importantly--convincing. Complete with real-life examples illustrating the concepts in action, this handy guide teaches readers how to: Use the words and phrases that get people to listen; Capture and hold attention; Gain instant credibility with decision makers; Optimize body language; Handle Q & A with finesse; Connect with the audience; Shine with or without PowerPoint; Perfect their elevator pitch; and much more. Engaging and practical, Well Said! is the one book on presentation skills every professional should own.-- Publisher description.

Engagement has turned essential in today's communication, as professional communities are becoming more specialized and transient, and their audiences more diverse. Promotionalism and competitiveness, in addition, increasingly pervade human activity, and thus engaging readers, listeners and viewers to attract and persuade them is part of the know-how of almost every profession. The eighteen chapters in this book, written by well-known discourse analysts from different nationalities and research backgrounds, and with various interests and understandings of communicative engagement, guide us through a discovery of perspectives and strategies across work settings and practices, genres, semiotic modes, discourses, disciplines, and theoretical frameworks and methods. They build a mosaic that leads to a broad picture of (meta)discursive engagement as distance and raises current issues, challenges, and future research directions.

o you hate the thought of having to give a presentation? Do you feel tongue-tied and nervous in front of an audience? Have you let yourself down in the past by not putting yourself or your ideas over in an interesting and confident manner? If you answer 'yes' to any of these questions then this is the book for you. Packed with useful tips and practical guidance, and written in an entertaining, easy-to-read style, it will teach you, in just 60 minutes, how to present to audiences of all sizes so that they remember both you and your message.