Guides By Topic
As many business topics are relevant to more than one department, you may find it helpful to view a guide by topic.
MKTG 330 - Marketing Principles
Welcome! This class guide was compiled to assist students in locating research sources for Dr. Easterling's Marketing Principles class. This class guide is intended to be simply a starting point for your research. Use the tabs to navigate. Find recommend books, articles, databases and internet sources.
For further information or assistance in using any of the resources mentioned throughout this guide, please contact Sarah Loudenslager.
LibGuides are available for most classes that have signed up for library instruction. Taking any of the classes listed below? See what library resources are available and relevant to that class to help with your research.